no one knows

No One Knows.

April 29, 2020 hotspotmediaadmin Comments Off

No one knows. We’ve never been through this before. All the economic data suggests there are storm clouds ahead. However, we’ve never had to restrict socially. When you tell someone, they can’t do something the first thing they want to do is do it. Predicting a marketplace isn’t useful, making the marketplace happen is.  The work you do in the next 21 days will determine all your success in May and June. As restrictions are slowly eased off, it’s time to advertise. Play to your strengths and bring trust back to the table.

Radio, TV & Digital advertising has never been such incredible value, and guess what? We’re all listening and watching, right now. It’s easy to stop, to pull up the hand brake, to be driven by fear. Now it’s time to get rolling again. Competitive advantages are made in the next seven days by being the best in the marketplace and doing the basics seriously well.

“Let’s get this party started!”.