Radio and Podcasting Options

We have a number of options to suit any budget if you are looking to use radio and podcasting for your brands marketing.

Radio

Radio and Podcasting Options

We have a number of options to suit any budget if you are looking to use radio and podcasting for your brands marketing.

Radio

Radio and Podcast Advertising Strategies in Australia

Radio and Podcasting

94% of people agree that Radio is a great source of information. Radio remains the top audio source in cars with 87.4% of people listening plus 51% of people also listen regularly at home. Radio is the most effective word of mouth strategy that compliments all other media. HotSpot Media can build you a radio strategy that cuts through with your core audience. Right across Australia, HotSpot Media has access to the latest campaigns, rates and ideas. 

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The Audio Revolution has arrived!

Radio is seen as being a ‘friend’ to many listeners and has the ability to emotionally connect with them. Which is why many remain loyal to their favorite station and personalities, and tend to form an attachment, which in turn creates stronger engagement and trust with campaigns. Radio is a strong brand building medium whilst also driving great call to action. When you combine a mix of radio, streaming and podcasting you can really elevate your brands awareness a trust within the consumer.

Audiences are listening for different, complementary reasons.

Radio

Connect your World, Energises my day, Keeps me going, Takes me home
13.8mil listeners - 2% growth

DAB+

Discover your World, Brighten my day, help me grow, With me anywhere
3.5mil listeners - 17% growth

Music Streaming

Escape your World, Lift my mood, Keep me company, Takes me away
3.1mil listeners - 7% growth

Podcasting

Explore your World, Fuel my interests, Keep me informed, Makes me better
3.7mil listeners - 15% growth

Want to start Radio and Podcasting?

Lets get you on the airwaves!

Get started with radio and podcasting through Perth's most experienced agency at HotSpot Media.